Global Search: Unlock Insights Instantly
We're excited to announce Global Search, a groundbreaking new feature designed to supercharge your prospecting efforts within Salesmotion.
Global Search lets you instantly scan every account across the entire Salesmotion platform, surfacing critical keywords, phrases, and strategic insights in seconds. No more manual digging through endless files or multiple browser tabs—now everything is right at your fingertips.
With Global Search, you can:
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Instantly pinpoint mentions of strategic topics such as "Churn," "Employee Experience," or industry-specific trends.
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Scan full earnings call transcripts, recent news articles, executive interviews, press releases, and job postings effortlessly.
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Quickly identify the real strategic priorities and initiatives your prospects care about most.
Old vs. New: Why Global Search is a Game-Changer
Before Global Search, reps typically spent hours manually compiling insights from scattered sources like company websites, press releases, and third-party articles. This process was not only time-consuming but prone to overlooking key insights.
Now, Global Search transforms this process, allowing you to quickly filter through comprehensive data points to uncover opportunities you might never have found manually. Beta testers report it's dramatically improved their prospecting efficiency, even describing it as "addictively valuable."
See Salesmotion on a real account
Book a 15-minute demo and see how your team saves hours on account research.
Deep Intel: Elevate Your Prospecting Game
Salesmotion is also taking account intelligence to a new level by integrating DEF 14A Filings into your Signal Feed, alongside existing SEC filings like 10-Ks, 10-Qs, and earnings call data.
Why the DEF 14A Matters
The DEF 14A (Definitive Proxy Statement) is a mandatory SEC filing submitted by public companies ahead of shareholder meetings. These filings provide invaluable, actionable insights into company operations and strategies, including:
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Leadership Changes: Uncover key executive movements and decision-making shifts.
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Strategic Priorities: Get insights into future investments, growth initiatives, or restructuring efforts — the kind of enterprise buying signals that drive timely outreach.
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Executive Compensation: Gain clarity on what the company incentivizes and rewards, reflecting true strategic values.
Here's an example of how you can inspect Executive Compensation details at Hubspot using Salesmotion.
When you leverage DEF 14A insights in your outreach, you show prospects that you've done thorough account research, instantly setting yourself apart from competitors relying on generic outreach.
Before & After: The Manual Way vs. Salesmotion Advantage
Traditionally, reps looking for this intel had to manually comb through dense, lengthy proxy statements on government websites or third-party databases, a tedious task that often discouraged comprehensive research.
With Salesmotion's Deep Intel, these insights are instantly accessible and presented in a clear, actionable format. You spend less time researching and more time engaging with prospects strategically.
“It's not even just about saving time — it's about uncovering things we otherwise might not research. Salesmotion helps us connect Guild to what's already publicly important to the company.”
Derek Rosen
Director, Strategic Accounts, Guild Education
Proven Results: Real-World Impact
Ian Koniak, a leading sales expert, recently highlighted on LinkedIn how leveraging DEF 14A insights via Salesmotion directly contributed to closing multiple 8-figure deals. By focusing on specific leadership and strategic insights uncovered through Deep Intel, he crafted highly personalized outreach that resonated powerfully with decision-makers. This kind of insight-driven approach is central to signal-based selling.
Here's his recent LinkedIn post.
Key Takeaways
- The DEF 14A (Definitive Proxy Statement) is a mandatory SEC filing that reveals leadership changes, strategic priorities, and executive compensation structures at public companies.
- Proxy filings provide actionable intelligence for value selling by showing what a company incentivizes and rewards, reflecting its true strategic values.
- Salesmotion's Global Search feature lets reps instantly scan all accounts for strategic keywords across earnings calls, news, press releases, and job postings.
- Leveraging DEF 14A insights in outreach sets you apart from competitors relying on generic messaging and demonstrates thorough account research.
- Sales experts like Ian Koniak have used DEF 14A insights via Salesmotion to close multiple 8-figure deals through highly personalized, insight-driven outreach.
“Automatic account profile detail I can use to manage my territory. Using Salesmotion AI to generate value statements per persona, account, etc. Using Salesmotion to give me a starting point based on new hires, or news alerts is critical.”
Adam Wainwright
Head of Revenue, Cacheflow
Frequently Asked Questions
What is a DEF 14A filing and why is it useful for sales?
A DEF 14A is a Definitive Proxy Statement filed with the SEC by public companies before shareholder meetings. It contains valuable information about leadership changes, strategic priorities, and executive compensation that sales reps can use to personalize outreach and demonstrate deep knowledge of a prospect's business.
How can sales reps access DEF 14A data without manual research?
Platforms like Salesmotion integrate DEF 14A filings directly into your signal feed alongside other SEC filings and earnings call data. This means reps can access proxy insights in a clear, actionable format without manually combing through dense filings on government websites.
What is Salesmotion's Global Search feature?
Global Search allows you to instantly scan every account on the Salesmotion platform for specific keywords and phrases. It searches across earnings call transcripts, news articles, executive interviews, press releases, and job postings, helping reps quickly identify strategic priorities and relevant intelligence.
