Blog
Insights on account research, sales intelligence, and B2B selling from the Salesmotion team.
B2B Buying Signals Benchmark 2027: How Often Accounts Give You a Reason to Call
First-party data from 8,518 tracked companies: buying signals per 100 accounts per quarter by type, trigger event rates by company size and industry, and days between signals.
Biotech Companies by Modality and Phase: 2,298 Clinical-Stage Sponsors Counted
How many biotech and pharma companies run active trials in small molecules, antibodies, cell and gene therapy, RNA, vaccines and radiopharmaceuticals, by phase, with sample company lists.
Deal Review Template: The Questions Your Manager Will Ask
A one-page deal review template for enterprise reps: why now, the buying group, a close plan dated from signature and six inspection questions. Free download.
Mutual Action Plan Template: Close Plans From Signature
A mutual action plan template for enterprise deals: work back from signature, map the paper process early, run legal and security in parallel. Free download.
Sales Discovery Questions That Start From Research
Sales discovery questions for B2B and enterprise calls, grouped by stage of the conversation, and how to open with a researched hypothesis. Free sheet.
Territory Review Template: Audit Your Account Coverage
A quarterly territory review template for AEs: which accounts you worked, where pipeline came from, which have a live signal and where to focus next.
Win-Loss Analysis: Interview Questions and a Coding Template
Run win-loss analysis that changes how you sell: who to interview, a 30-minute buyer question set, a fixed coding frame and how to read no-decision losses.
GTM Planning for 2027: Step-by-Step Guide and Template
Build your 2027 GTM plan from October to kickoff: year review, account tiers, territories, pipeline math and a one-page template to copy.
Salesmotion vs. Claude for Account Research: What We Measured
We had Claude research 8 accounts from the open web and compared it with Salesmotion. Claude was accurate. It was also slow, costly and incomplete.
AI Readiness Signals: Which Accounts Will Buy AI Services
AI readiness signals tell you which accounts will buy AI services. A five-stage maturity model from public evidence, a signal table, and a worked example.
Find Bioequivalence Study Sponsors Before They Pick a CRO
Where bioequivalence study sponsors show up before a registry does: Orange Book expiry dates, Paragraph IV data, FDA guidances, and a molecule-first list.
ChatGPT for Account Research: Claude and Copilot Compared
ChatGPT, Claude, Copilot, Gemini and Perplexity for account research: what each does well, where sales teams say they stop, and the hybrid that works.