Industry Solutions
91% of sales organizations missed quota last year. Your forecast is off by 25%. Only 28% of your reps will hit their number. The gap between your top performer and your worst is not talent, it is preparation. Salesmotion closes that gap.
Your forecast is a fiction and everyone in the boardroom knows it. Only 7% of sales organizations achieve forecast accuracy above 90%, the median is 70-79%. You submit the number every month knowing it is probably wrong, then spend the next four weeks explaining why deals slipped. The root cause is not bad reps, it is that your pipeline is built on activity metrics instead of intelligence. You are measuring calls made and emails sent, but you have no visibility into which accounts are actually showing buying signals and which are going dark.
You have a consistency problem that is costing you millions. Your best reps deliver exceptional customer conversations because they invest heavily in account research. But that approach does not scale. Junior reps, new hires, and SDRs cannot match that research depth, creating wildly inconsistent customer experiences and unpredictable pipeline coverage. Industry data shows reps spend only 28% of their time actually selling, the rest goes to research and admin. Quota attainment has dropped to 43% on average, with only 28% of reps hitting their annual number. You need a way to give every rep enterprise-quality intelligence without requiring enterprise-level research skills.
Meanwhile, you are losing reps faster than you can replace them. Each departure costs $115,000+ in recruiting, ramping, and lost deals. The reps who stay are spending 72% of their time on non-selling activities. And the board just raised your quota by 37%. You are stuck between growth targets that keep going up and a team that is mathematically set up to fail, unless you can fundamentally change how your organization researches, prepares, and engages.
Team Productivity Indicators
Research time per rep, accounts covered per week, and outreach-to-meeting conversion rates across the team
Pipeline Signal Coverage
Real-time buying signals across the full pipeline, leadership changes, funding events, and strategic announcements
Champion & Stakeholder Movements
Key contacts leaving accounts, getting promoted, or moving to new organizations, deal risk and new opportunities
Competitive Intelligence
Competitor mentions, vendor evaluation cycles, and displacement signals across target accounts
Executive Engagement Opportunities
Earnings call commentary, strategic initiative announcements, and board-level changes that warrant executive-to-executive outreach
Forecast Risk Indicators
Organizational restructuring, leadership changes, and strategic shifts at accounts in your committed pipeline
Pipeline signals, account scoring, and CRM integration, everything sales leaders need to drive consistent performance.
Account scoringSee which accounts your team should prioritize at a glance
Signal monitoringMonitor buying signals across your entire team's pipeline
CRM integrationIntelligence flows directly into Salesforce, zero context-switching
Frontify's Head of Sales recognized that scaling the enterprise motion required more than talented individuals. There was no standardized source of truth for account knowledge, research methods varied by rep and region, and the team lacked a systematic way to capture and operationalize management intent across their target accounts.
Salesmotion became Frontify's intelligence foundation, standardizing how the entire team researched and engaged accounts. The result: 42% increase in sales velocity, 4x growth in self-sourced revenue, 35% higher win rates, and 31% shorter sales cycles. Managers also gained the ability to pressure-test deals in seconds using account intelligence.
Frontify results
self-sourced revenue
faster sales velocity
higher win rates
Cytel's sales leadership needed to reduce the operational burden on the Sales Ops team while giving reps a standardized source of account intelligence, without requiring months of change management or extensive training.
Salesmotion consolidated five research tools into one platform that reps adopted independently within the first week. Research time dropped by 50%, account planning prep decreased by 30%, and Sales Ops admin time fell to near-zero.
“All of the vendors that I've worked with, all of the onboarding that I have had to deal with, I will say, hands down, Salesmotion was the easiest that I have had.”
Lyndsay Thomson
Head of Sales Operations, Cytel
Everything your reps need to research accounts, spot buying signals, and craft relevant outreach.
Give every rep, from new SDRs to senior AEs, access to the same depth of account intelligence. Eliminate the performance gap between research-savvy reps and those who lack domain experience.
Monitor your entire pipeline for buying signals and risk indicators. See which deals have momentum (leadership changes, budget announcements) and which face headwinds (champion departures, restructuring).
Validate deal quality in seconds by pulling up account intelligence during pipeline reviews. Verify whether strategic initiatives, budget signals, and stakeholder engagement support the rep's forecast.
Dramatically reduce new hire ramp time. Salesmotion functions as both a research tool and a learning tool, helping new reps understand markets, accounts, and buyer priorities from day one.
Empower AEs to generate their own pipeline with signal-based prospecting and AI-generated outreach. Reduce dependence on marketing-generated leads and SDR-sourced meetings.
Improve the quality of customer conversations across your team. Reps who enter meetings with account intelligence have better discovery calls, more consultative discussions, and higher close rates.
“At first it sounded like a simple utility. But once we deployed it, it became clear there's nothing else like it. Any sales, business development, or client services team should try this. It changes the way you work.”
Andrew Giordano
VP of Global Commercial Operations, Analytic Partners
“There's been a big focus on hyper personalization and relevance in our outbounding efforts. Salesmotion has been a key partner in hitting our significantly increased meeting targets. What stands out is how simple it is. Reps can log in and get valuable account insights within 30 seconds to a minute.”
Joe DeFrance
VP of Sales, Incredible Health
“We're saving about 6 hours per week per seller on account research alone. That's time they can reinvest in actually selling.”
Derek Rosen
Director, Strategic Accounts, Guild Education
See how Salesmotion stacks up against manual research and generic CRM data for your industry.
| Feature | Manual Research | Generic CRM Data | Salesmotion |
|---|---|---|---|
| Rep research time | 30-60 minutes per account, varies wildly by rep | Marginal time savings with basic data enrichment | 50-90% reduction in research time, consistent across all reps |
| Team consistency | Top reps research deeply, others do surface-level prep | Same shallow data available to everyone | Enterprise-quality intelligence accessible to every rep regardless of tenure |
| Sales velocity | Slow cycles due to inconsistent account knowledge | No measurable impact on velocity | 42% faster sales velocity (Frontify) through better-prepared conversations |
| New hire ramp time | 2-4 months for new reps to become productive | No meaningful impact on onboarding | New reps productive in days with AI briefs and domain learning built in |
| Pipeline visibility | Relies on rep-reported data and CRM updates | Activity metrics without signal context | Real-time signal monitoring across the pipeline with risk and opportunity indicators |
| Win rate improvement | Depends on individual rep preparation quality | No direct impact on win rates | 35% higher win rates (Frontify) from consistently better-prepared reps |
Common questions about Salesmotion for Sales Leaders
Salesmotion standardizes account intelligence across your entire team, ensuring every rep, regardless of tenure or domain expertise, enters conversations with the same depth of preparation. Frontify saw 42% faster sales velocity, 4x self-sourced revenue growth, and 35% higher win rates after deploying Salesmotion across their team.
Yes. New reps at Cytel used Salesmotion as both a research and learning tool, accelerating their onboarding significantly. The platform provides AI-generated account briefs, industry context, and suggested messaging that helps junior reps perform at a level that would normally take months of experience to achieve.
Sales leaders can pull up account intelligence during pipeline reviews to pressure-test deal quality in seconds. Frontify's Head of Sales highlighted this capability for validating whether strategic initiatives and stakeholder engagement support a rep's forecast, improving forecast accuracy and preventing deal slippage.
Salesmotion offers flexible account-based pricing starting at $85/month, scaling by accounts monitored rather than headcount, with unlimited users on team plans. Customers report 50-90% reductions in research time, 40-50% increases in meetings booked, and significant improvements in win rates and deal velocity. The platform typically pays for itself within the first month of deployment. See our pricing page for details.
Incredible Health went from signed contract to live platform in 3 days. Cacheflow realized full value within 24 hours. Most teams are up and running within a week, with no complex integration or change management required. The platform is designed for fast adoption across teams of any size.
Have a question we didn't cover? Talk to our team
Book a personalized demo and see how real-time signals and AI research help sales leaders teams close more deals.
A Signal Agent, Research Agent, and Outreach Agent — working 24/7 so your team spends less time researching and more time closing.
