Industry Solutions
See how Guild Education saves 6+ hours per AE per week and how Cytel cut research by 50%. Multi-threading, account planning, and deal acceleration — powered by real-time intelligence.
Enterprise AEs carry the most demanding quota in sales. Managing a portfolio of high-value accounts with six-figure to seven-figure deal sizes, navigating multi-stakeholder buying committees, and maintaining relevance across 12-24 month sales cycles requires a level of account knowledge that is almost impossible to maintain manually.
The research burden on enterprise AEs is immense. Preparing for a single executive meeting can take 60-90 minutes of combing through earnings calls, LinkedIn profiles, news articles, and annual reports. Multiply that by 20-30 accounts and dozens of stakeholders, and AEs are spending more time researching than selling. The result is missed signals, surface-level conversations, and deals that stall because reps cannot demonstrate deep account understanding.
Enterprise AEs also need to self-source an increasing share of their pipeline. Marketing-generated leads and SDR-sourced meetings are no longer sufficient to hit aggressive targets. But self-sourcing at the enterprise level requires the same deep account intelligence needed for deal execution — creating a compounding research burden that even the most disciplined AEs cannot sustain.
Executive & Board Changes
C-suite appointments, board member additions, and reorganization announcements that reset buying priorities
Strategic Initiative Announcements
Digital transformation programs, market expansion plans, and cost optimization initiatives from earnings calls
Earnings Call Insights
Management commentary on investment priorities, competitive positioning, and operational challenges
Champion & Stakeholder Moves
Key contacts changing roles, leaving companies, or getting promoted within target accounts
Competitive Displacement Signals
Vendor dissatisfaction mentions, RFP announcements, and competitor contract renewal timelines
M&A and Restructuring Events
Acquisition announcements, divestitures, and organizational restructuring that shift buying priorities
Guild Education's strategic AEs managed portfolios of 6-10 accounts with deal sizes exceeding $20M and cycles spanning up to 24 months. Each account required continuous engagement with fresh, relevant insights — but manually researching earnings calls, press releases, and executive commentary consumed over 6 hours per week per AE.
Salesmotion automated Guild's account research, saving 30 minutes per account and 6+ hours per week per AE. Automated earnings call alerts and weekly digests surfaced the insights that keep conversations meaningful throughout multi-year cycles — enabling reps to connect Guild's solutions to what is already publicly important to each customer.
“It's not even just about saving time — it's about uncovering things we otherwise might not research. Salesmotion helps us connect Guild to what's already publicly important to the company.”
Derek Rosen
Director, Strategic Accounts, Guild Education
Guild Education results
saved per account
saved per AE per week
deal sizes supported
Everything your reps need to research accounts, spot buying signals, and craft relevant outreach.
Get comprehensive account intelligence — strategic initiatives, leadership changes, recent news, and AI-generated talking points — in minutes instead of the 60-90 minutes of manual research enterprise accounts typically require.
Automatically extract management priorities, investment commentary, and competitive positioning from earnings calls. Walk into executive meetings with insights that demonstrate genuine understanding.
Identify and track key stakeholders across the buying committee — their roles, priorities, and recent activity. Build multi-threaded engagement strategies backed by real intelligence on each contact.
Monitor when champions, economic buyers, and key contacts change roles, get promoted, or move to new companies. Protect existing deals and create new opportunities from champion movements.
Generate your own pipeline with signal-based prospecting. See which accounts in your territory are showing buying signals and get AI-generated outreach ready to send — reducing the time from signal to first touch.
Cut quarterly business review and account planning prep time dramatically. AI-generated account summaries provide the strategic context needed for structured planning sessions.
See how Salesmotion stacks up against manual research and generic CRM data for your industry.
| Feature | Manual Research | Generic CRM Data | Salesmotion |
|---|---|---|---|
| Executive meeting preparation | 60-90 minutes of research across multiple sources | Basic company data that does not support executive conversations | Complete account intelligence with executive-level talking points in under 10 minutes |
| Account plan quality | Hours of prep for each QBR or account review | No support for strategic account planning | AI-generated account summaries with strategic context that accelerate planning by 30%+ |
| Multi-threading support | Manual stakeholder mapping through LinkedIn and CRM | Contact data without relationship or priority context | Stakeholder intelligence with role context, priorities, and engagement recommendations |
| Self-sourced pipeline | AEs rarely self-source due to time constraints | No prospecting intelligence for AEs | Signal-based prospecting that helps AEs self-source (4x revenue growth at Frontify) |
| Long-cycle deal engagement | Reps lose track of developments over 12-24 month cycles | Point-in-time data without continuous monitoring | Weekly digests and real-time alerts maintain deal relevance throughout multi-year cycles |
| Champion tracking | Periodic LinkedIn checks for contact movements | Basic job change alerts | Real-time champion movement alerts with context on impact to deals and new opportunities |
Common questions about Salesmotion for Enterprise AEs
Enterprise AEs typically spend 60-90 minutes researching each account before meetings. Salesmotion compresses this to minutes with AI-generated account briefs that include strategic initiatives, leadership changes, earnings call insights, and tailored talking points. Guild Education AEs save over 6 hours per week using Salesmotion.
Yes. Salesmotion provides signal-based prospecting intelligence and AI-generated outreach, making it practical for AEs to generate their own pipeline. Frontify AEs grew self-sourced revenue from 4% to 16% of total revenue within three quarters of using the platform.
Salesmotion helps AEs identify and track key stakeholders across the buying committee, understand their priorities based on public signals, and build engagement strategies that span multiple functions. This is critical for enterprise deals that require alignment across 5-10 stakeholders.
Absolutely. Cytel reduced account planning prep time by 30% using Salesmotion. The platform provides AI-generated account summaries with strategic context, competitive positioning, and stakeholder intelligence that accelerates planning sessions and improves plan quality.
Enterprise deals can span 12-24 months. Salesmotion provides weekly account digests and real-time alerts for leadership changes, strategic announcements, and earnings call insights — giving AEs continuous, relevant reasons to engage without resorting to generic check-ins.
Have a question we didn't cover? Talk to our team
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