Company Intelligence

Splunk Account Intelligence

Splunk, now a Cisco subsidiary following the $28 billion acquisition completed in March 2024, is a data platform for security and observability. Splunk's technology ingests and analyzes massive volumes of machine data from any source, enabling organizations to detect threats, investigate incidents, and monitor application performance. The platform serves over 15,000 customers globally, including 90 of the Fortune 100, and processes petabytes of data daily across security operations centers and IT environments.

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Splunk

Cloud Monitoring & Security

Headquarters

San Jose, CA (Cisco subsidiary)

Employees

~8,000 (pre-acquisition)

Revenue

Acquired by Cisco for $28B (March 2024)

Fiscal Year End

July 31 (integrated into Cisco)

Founded

2003

Key executives at Splunk

Current leadership team based on public filings and announcements.

Gary Steele

Former CEO (now EVP & GM, Splunk at Cisco)

Chuck Robbins

Cisco Chairman & CEO

Tom Casey

SVP of Products, Splunk

Jeetu Patel

Cisco EVP & Chief Product Officer

Recent signals from Splunk

Key events and changes that sales teams should know about.

Strategic

Cisco announced deeper integration of Splunk's SIEM capabilities into the Cisco Security Cloud, creating a unified security operations platform.

2025-11

Strategic

Launched Splunk AI Assistant for security analysts, leveraging Cisco's AI infrastructure to automate threat investigation and response workflows.

2025-10

News

Splunk's observability suite rebranded under the Cisco umbrella while maintaining the Splunk product name, signaling long-term brand preservation.

2025-09

Earnings

Cisco reported Splunk contributed $3.9B in revenue for the first full fiscal year post-acquisition, exceeding initial integration targets.

2025-08

Hiring

Cisco expanded Splunk's security analytics R&D team to accelerate integration with Cisco XDR and Talos threat intelligence.

2025-07

Why this matters for sales teams targeting Splunk

The Cisco-Splunk combination creates the largest security and observability vendor in the market — tracking integration progress reveals competitive dynamics across the entire security stack.

Splunk's 15,000+ customer base (90 of the Fortune 100) represents a massive installed base that Cisco can cross-sell networking and security products into.

Organizations using Splunk are signaling significant investment in security operations and data analytics, making them high-value prospects for adjacent enterprise solutions.

The acquisition's success or challenges will influence how enterprises evaluate build-vs-buy decisions for security analytics platforms over the next several years.

Splunk's competitive landscape

Key competitors based on market analysis and public filings.

DatadogElasticSumo LogicDynatrace

Frequently asked questions about Splunk

Is Splunk still a separate company?

No. Cisco completed its acquisition of Splunk for $28 billion in March 2024, making Splunk a wholly owned subsidiary. Splunk continues to operate its product portfolio under the Splunk brand, with Gary Steele (former Splunk CEO) leading the Splunk business unit within Cisco.

What does Splunk do?

Splunk provides a data platform for security and observability. It ingests, indexes, and analyzes machine-generated data (logs, metrics, traces) from virtually any source, enabling security teams to detect and investigate threats (Splunk Enterprise Security) and IT teams to monitor application performance (Splunk Observability Cloud).

How does the Cisco acquisition affect Splunk customers?

Cisco has committed to maintaining and investing in Splunk's product roadmap. Existing Splunk customers retain access to their current products while gaining deeper integrations with Cisco networking and security infrastructure. Cisco's scale and distribution provide Splunk with additional resources for R&D and global customer support.

Who are Splunk's main competitors?

Splunk competes with Datadog (observability), Elastic (search and security analytics), Sumo Logic (cloud-native SIEM), Dynatrace (application performance monitoring), and Microsoft Sentinel (cloud SIEM). The Cisco acquisition strengthens Splunk's competitive position by combining it with Cisco's networking data, XDR capabilities, and Talos threat intelligence.

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