Company Intelligence
Elastic is the company behind the Elastic Stack (Elasticsearch, Kibana, Logstash, Beats) and Elastic Cloud. Originally known for powering enterprise search, the platform has expanded into security analytics (Elastic Security), observability, and AI-powered search with vector database capabilities. Founded in Amsterdam, the company is now headquartered in San Francisco and serves thousands of organizations worldwide.
Data & Analytics
Headquarters
San Francisco, CA
Employees
~3,600
Revenue
$1.3B (FY2025)
Fiscal Year End
April 30
Founded
2012
Current leadership team based on public filings and announcements.
Ash Kulkarni
CEO
Janesh Moorjani
CFO
Key events and changes that sales teams should know about.
Expanded security analytics capabilities with AI-driven threat detection, positioning Elastic Security as a serious competitor to legacy SIEM platforms like Splunk.
2025-01
Launched the Elastic AI Assistant across search, observability, and security products, using generative AI to help users query data and investigate issues in natural language.
2024-11
Introduced native vector search capabilities optimized for retrieval-augmented generation (RAG), enabling enterprises to build AI applications on top of their Elasticsearch data.
2024-09
Q1 FY2025 revenue grew 18% YoY to $347M, with Elastic Cloud revenue up 30%, demonstrating the company's successful transition to a cloud-first consumption model.
2024-09
Re-licensed Elasticsearch and Kibana under AGPL after two years under the Server Side Public License, signaling a more open-source-friendly approach to community engagement.
2024-07
Elastic occupies a unique position spanning search, observability, and security -- three high-growth enterprise software categories. The company's platform approach means a customer starting with log analytics often expands into security or application search, creating significant land-and-expand opportunities. Vendors selling complementary tools should understand that Elastic is increasingly positioned as a platform play, not just a search engine.
The shift to AI-powered search and vector database capabilities opens new market opportunities for Elastic. As enterprises adopt retrieval-augmented generation (RAG) patterns for their AI applications, Elasticsearch becomes a natural choice for the vector store layer. This positions Elastic alongside dedicated vector database startups (Pinecone, Weaviate) while leveraging its massive existing installed base. Vendors in the AI infrastructure space should monitor Elastic's RAG strategy closely.
Elastic's April 30 fiscal year end creates a distinct budget cycle from most enterprise software companies. Q4 runs February through April, which means procurement teams are finalizing annual budgets and spend in March and April -- an unusual selling window that sales teams should plan around. The company's growing cloud consumption model also means deal structures are shifting toward usage-based contracts.
Key competitors based on market analysis and public filings.
Elastic's fiscal year ends on April 30. This means FY2025 runs from May 1, 2024 through April 30, 2025. Their Q4 budget-flush period falls in March and April, which is an unusual window compared to most enterprise software companies.
Elastic generates approximately $1.3 billion in annual revenue as of FY2025, with cloud revenue growing around 30% year-over-year. The company has been successfully transitioning customers from self-managed deployments to Elastic Cloud.
Elastic is headquartered in San Francisco, California. The company was originally founded in Amsterdam, Netherlands in 2012 by Shay Banon (creator of Elasticsearch) and has maintained a significant European presence alongside its US headquarters.
OpenSearch is an AWS-maintained fork of Elasticsearch created in 2021 after Elastic changed its license. Elastic offers the original Elasticsearch with continued feature development including AI-powered search, vector capabilities, and the broader Elastic Stack. OpenSearch provides a community-driven alternative primarily used within the AWS ecosystem. Elastic re-licensed under AGPL in 2024, partially addressing the open-source concerns that led to the fork.
Elastic employs approximately 3,600 people globally. The company has a distributed workforce with significant engineering teams in both the US and Europe, reflecting its Amsterdam origins.
See leadership changes, strategic initiatives, earnings insights, and buying signals for Elastic — updated continuously.
