Solutions
Guild Education grew pipeline 40% by acting on signals others missed. Frontify achieved 4x self-sourced revenue. See what your team is missing.
Every day, your target accounts are broadcasting buying signals — leadership changes, funding announcements, hiring surges, technology adoption, earnings call commentary, strategic initiative launches. Each one represents a window of opportunity where a well-timed, well-informed outreach gets a response instead of getting deleted. But most sales teams only catch these signals by accident. A rep happens to see a LinkedIn post. A manager mentions something they read in the news. By the time the team acts, the window has closed — and a competitor who caught the signal 48 hours earlier is already in the conversation.
The cost of missing a single buying signal is enormous. When a target account announces a new CTO, that's a 60-day window where the new leader is evaluating vendors and open to new conversations. When a company discloses a $50M digital transformation initiative on an earnings call, every rep selling into that space should know about it within hours — not weeks. The difference between catching a signal on day one versus day fourteen is often the difference between being the vendor who shapes the requirements and the vendor who responds to an RFP someone else wrote.
Intent data platforms claim to solve this, but most deliver noisy, anonymous signals that sales teams can't act on. Your reps don't need to know that "someone at Company X visited a category page." They need to know that the VP of Engineering just posted about migrating off a competitor's platform, that the CFO mentioned cost optimization three times on the latest earnings call, and that the company just posted five new roles in your solution's functional area. Those are actionable signals that drive pipeline — and most teams are flying blind.
See how Salesmotion replaces outdated workflows with real-time account intelligence.
| Feature | The Old Way | Salesmotion |
|---|---|---|
| Signal detection speed | Days or weeks — reps stumble across signals manually | Real-time detection with automated alerts pushed to CRM, email, and Slack |
| Signal types covered | Limited to whatever each rep monitors individually (usually LinkedIn) | 50+ signal types: leadership changes, funding, earnings calls, hiring, tech adoption, M&A, partnerships, and more |
| False positive rate | N/A — reps either miss signals entirely or catch irrelevant noise | AI-filtered signals matched to your accounts with context on why each signal matters |
| CRM integration | None — signals live in reps' heads or scattered notes | Native Salesforce and HubSpot integration — signals attached to account and contact records automatically |
| Actionability | Reps see a signal but don't know what to do with it | Each signal comes with AI-generated talking points and suggested outreach — so reps can act in minutes |
From setup to selling smarter — Salesmotion gets your team productive fast.
Import your account list from Salesforce, HubSpot, or CSV. Tell Salesmotion which accounts to monitor and which signal types matter most for your business.
The platform monitors leadership changes, funding rounds, earnings call mentions, hiring patterns, technology adoption, partnerships, M&A activity, and dozens more signal types — 24/7 across all your accounts.
When a relevant signal fires, your team gets notified immediately — in Salesforce, HubSpot, email, or Slack. Each alert includes context, AI-generated talking points, and suggested next steps so reps can act the same day.
“It's not even just about saving time — it's about uncovering things we otherwise might not research. Salesmotion helps us connect Guild to what's already publicly important to the company.”
Derek Rosen
Director, Strategic Accounts, Guild Education
Salesmotion monitors 50+ signal types including executive and leadership changes, funding rounds, earnings call insights, hiring surges, technology adoption and displacement, M&A activity, strategic initiative announcements, partnership changes, and more. Each signal is matched to your specific accounts and delivered with context on why it matters. See our full buying signals glossary.
Intent data platforms track anonymous web browsing behavior — which can be noisy and hard to act on. Salesmotion detects concrete, verifiable buying signals from public sources: a new CTO hire, an earnings call mention of a strategic priority, a job posting surge in a specific function. These are signals your reps can reference directly in outreach. Compare Salesmotion to 6sense and other platforms.
Yes. You can configure alert thresholds by signal type, set priority levels for different account tiers, and choose delivery channels (CRM, email, Slack) for each type of signal. This ensures your reps see the signals that matter most without being overwhelmed by noise.
Signals are pushed directly into Salesforce or HubSpot as activities tied to the relevant account and contact records. Reps can also receive daily or weekly signal digests via email, and teams can set up Slack channels for real-time alerts. Analytic Partners increased pipeline 40% by embedding signal-based workflows into their existing Salesforce process.
Most teams start receiving signals within 24 hours of connecting their CRM and importing their account list. There's no complex implementation or data science required. Incredible Health was fully live in 3 days and doubled their meetings booked. Pricing starts at $85/mo for individuals and $990/mo for teams with unlimited users.
Have a question we didn't cover? Talk to our team
Account intelligence, live signals, and AI-driven outreach — so your team spends less time researching and more time closing.
